1. We're obsessed with freshness, health, and authenticity
The secret sauce is in our sourcing. The products we offer have been personally sourced and selected because of their freshness, quality, authenticity, and the sheer gastronomical explosion when drizzled together, backed by our industry-first taste guarantee.
The secret sauce is in our sourcing strategy: we walk the groves & farms, inspect the mills, and talk with the passionate farmers that make these unique products. In today's world, this is the only way to ensure authentic products.
2. The organic olive oil we source is unrivaled in health and flavor, and exclusive to us.
Here's a secret no supermarket or box store wants you to know: early harvest (cosecha temprana) is the healthiest and most flavorful type of extra virgin olive oil available.
Early harvest has a high concentration of polyphenol antioxidants, creating a deep and complex flavor profile (validated by an independent 3rd party lab). Oh, and did we mention it's also organic?
But supermarkets and box stores won't offer it because it costs farms 3x more to produce and the process doesn't lend itself well to mass production. So it's easier for them to keep consumers uninformed
and paying for what is suboptimal in health, flavor, and commonly inauthentic.
When it comes to world-class olive oil, unflavored is always best, so that producers aren't able to use lower grade oil and mask it with popular flavors. To use another well known example, you'd never use a good Rioja, Merlot, or Cab to make sangria. Never throw fruit in a great tasting wine! Same with olive oil. Flavors don't allow professionals to taste for any defects in the olive oil. That's why we offer one flavor only: "olive". This may be one of the greatest ways for producers to deceive consumers when it comes to olive oil. Instead of flavored olive oil, we compliment our drizzle with organic and flavored vinegars.
Early harvest organic, is simply the best of the best in all dimensions.
3. Our organic vinegars are the perfect compliment to our authentic complex olive oil.
We source our vinegars from a small organic farm, where they use hand-selected, hand-picked fruits, herbs, and vegetables grown at their farm to flavor an already beautiful vinegar.